It Cosmetics Naturally Pretty Eyeshadow Palette (Matte)- Review & Swatches

This palette costs $42 at or the It cosmetics website. I bought mine on sale for 20% off. It is an all matte eyeshadow palette with a "transforming pearl" shade to make eye looks shimmery. 
The box it came in is light pink with gold detailing. 
The back of the box matches the back of the actual palette. It has the little heart bunny showing cruelty free(No animal testing). There are .028 oz X 14 shades and 1.82 g ( 0.064 oz)for the transforming shade. 
The outside of the palette is a unique not velvety but sort of fluffy or plush feeling. 
With flash
Without Flash
Here is the first row:
Sheer Joy- Matte white (Doesn't show up on my pale arm)
Soft Light- Taupe with a hint of olive to it
Warmth- Light brown (Perfect for blending or crease)
Soulful- Pinky rose (used in two of my looks)
Mocha- A deeper taupe with a hint of green but does not look green on eyes or swatched out
Violet- A violet that is deeper and more pigmented than it seems! Be warned
Midnight- A deep navy blue that actually looks blue
Noir- French for Black
Here is another angle
The lighter ones are a little less pigmented but are great for people like me with pale skin since they can be warn on the lid-
Bottom to top- Sheer joy( barely visable)
soft light
Mocha, violet, midnight, noir
Second row:
Love- Light pink
Sunrise-Golden brown
Sunset-slightly hard to wear, reddish shade
All heart-Warmer pinky taupe
Java-Deep Brown- Not as intense
Iconic- Deep brown/Grey/purple hint
Transforming pearl-Pearly Shimmer Shade
Here is the second row (Slightly patchy without primer on normal skin but had used makeup wipes on first row)
love, sunrise, sunset, all heart, java, iconic, pearl
Here is the pearl over Java. It mutes out the shadow and makes it not that shimmery. The pearl is better used in the inner corner than on top of shades.

Overall: I recommend this if you either 
a) Don't have any matte eyeshadows
b) Are sick of chalky and dry matte eyeshadows (this one is very pigmented and creamy) 
c) Want to invest in a high end palette to accompany affordable eyeshadow
d) Love makeup and palettes!

Sorry for the poor quality. The lamp near my vanity broke randomly and now I am working with barely any natural lighting and flash.

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